Social Media - ARMORALL PAKISTAN
We did Social Media for ArmorAll Pakistan. It is an American brand dealing in car care products & cleaning supplies.
Being a niche based brand, we had to use different strategies. Therefore, 80/20 ratio for producing content was adopted. We devised 80% educational & engaging content, which included tips to take care of your car & car related quizzes. And 20% content was promotional, mostly done once a week.
These received organic engagement and served to attract new customers. Not only this, but we were able to increase followers & engagement organically; simply by producing quality content consistently.